خرید و دانلود نسخه کامل کتاب Free-to-Play: Making Money From Games You Give Away Kindle Edition

آنتونی رابینز میگه : من در 40 سالگی به جایی رسیدم که برای رسیدن بهش 82 سال زمان لازمه و این رو مدیون کتاب خواندن زیاد هستم.

 
“ Will’s knowledge of F2P comes from years of building games,as well as writing about and consulting with developers on themodel. All the topics covered in this book—economics, gameplay, monetization,analytics and marketing—are important to consider when you’re buildingan F2P game, and Will covers each with an easy-to-digest style.”—Ian Marsh, co-founder, NimbleBitFree-to-Play: Making Money From Games You Give Awayis an accessible and completeguide to the business model that has revolutionized the videogames industry,creating huge hits, multi-billion-dollar startups and a new deal for players: Play for free, spend on what you like.Written by respected game designer and consultant Will Luton,Free-to-Playgivesyou the in-the-trenches insight you need to build, run and make money from gamesyou give away. In it you’ll find:Psychology behind player decisions and the motivations to playSimple and accessible explanations of the math and economic theoriesbehind F2P, including working examplesProcesses for capturing and using player data to improve your gameMarketing tips on positioning your game and attracting playersPlus: A downloadable F2P spreadsheet, articles from the author, a foreword byNimbleBit co-founder Ian Marsh and an interview with Zynga CEO, Mark Pincus.