خرید و دانلود نسخه کامل کتاب زبان اصلی The Psychology of CX 101: Master The Hidden Drivers Of Customer Behavior PDF | دانلود کتاب خارجی

آنتونی رابینز میگه : من در 40 سالگی به جایی رسیدم که برای رسیدن بهش 82 سال زمان لازمه و این رو مدیون کتاب خواندن زیاد هستم.

 
Small choices. Big shifts. This book makes customer psychology usable for real impact.- Nir Eyal, best-selling author of Hooked: How to Build Habit-Forming Products—Ever wonder why customers abandon their carts over a $2 fee—but pay $6 for coffee without blinking?The answer isn’t in your funnel. It’s in their heads.In The Psychology of CX 101, customer experience expert Mark Levy delivers a practical field guide for understanding—and designing for—the real psychology behind every customer decision. With 25+ years in CX, Levy shows you how simple behavioral tweaks can drive massive impact.Inside, you’ll get:✔️ 101 bite-sized psychological principles you can apply today✔️ Real business examples (from Apple to Zoom)✔️ ROI-focused tactics to reduce churn, increase trust, and boost conversions✔️ A complete measurement system to prove psychology works—even to skeptical execs✔️ A powerful framework for designing AI-powered experiences that feel human, not robotic✔️ A built-in ethics guide to avoid manipulation and build long-term loyaltyThis isn’t theory. It’s a playbook for CX professionals, marketers, product owners, and support leaders who want to build journeys that feel natural, trustworthy, and emotionally intelligent, even in an AI-first world.Whether you’re fixing friction, launching a new feature, or making your chatbot less… creepy—The Psychology of CX 101 will help you create experiences that customers don’t just use, but love, remember, and recommend.Perfect for:CX professionals at all levelsUX and product designersAI/automation teamsDigital strategists and growth marketersCustomer-centric execsIf your business touches customers, this book touches your business.Here’s what the experts are saying about The Psychology of CX 101:Psychology that makes CX unforgettable– Bill Price, Amazon’s 1st WW VP of Customer Service & co-author of The Frictionless Organization and Zero ComplaintsEvery CX leader needs this book – Shep Hyken, New York Times Bestselling Author of The Amazement RevolutionWant to read a book that will change your life and your career? This is it!”-Dr. Natalie Petouhoff, Chief AI-Empathy Officer, AI Advisory ServicesProfit from proven customer psychology– Dr. Chris L. Brown, Organizational Psychologist, Industry Professor Data Science + AI at UTS & CEO, MarketCultureFrom guesswork to measurable outcomes– Bill Staikos, Global CX Voice & Founder of Be Customer LedCustomer understanding is the foundation of great CX Mark’s book shows why knowing how people think, feel, and act matters most.- Annette Franz, CEO, CX Journey, Inc. 3X CX AuthorLoyalty lives in human emotion– Bruce Temkin, CX Pioneer & Author, Founding Chair of the Customer Experience Professionals Association